Seo advertising

5 Dangerous SEO Tactics That Could Affect Your Website

It doesn’t matter if you’re a business or you run a blog, you want your website to be the number one result on Google. We all know that place gives you authority and people will visit your site because you are there.

But getting to that number one spot isn’t easy. Many webmasters want to get there overnight. This means that they can take risks to achieve their goals. Are you someone who has ever thought of using black hat SEO tactics?

Don’t worry, we’ve all been tempted. After all, SEO takes time and you want to see your site rise in the rankings fast. But, there are some tactics that are not worth the risk. In other words, if Google finds out that you violated its guidelines, you’re in big trouble. We are talking about having a blacklisted website. There are some SEO tactics that you may not realize are dangerous and could affect your site.

spinning articles

First, let’s start with article rotation. We’re talking about using software to reformulate content and then posting it to your website as if it were unique. It’s very risky and it’s just another way to duplicate the information you find on the internet. You have to be careful because it’s plagiarism.

We know that creating unique and quality content can be time consuming. This is what will get you on Google. There are no shortcuts for this one. Well, you can hire an SEO agency. They will know better SEO tactics that you can use, as well as create engaging and unique content for you. For instance, Discover ClickSlice. They’re an award-winning agency in London that knows how to get results within Google’s guidelines. In other words, they can take you to the top spot on Google without taking unnecessary risks.

Keyword filler

Most people know that keyword stuffing is not a black hat SEO technique. It’s been a while and won’t give you results. But, the mistake that many webmasters make is keyword stuffing without realizing it. In other words, they over-optimize their content. It can be damaging even if you don’t want to.

There are consequences to keyword stuffing even if it’s innocent. So, make sure you are careful when creating content. Yes, you want to maximize your visibility on the internet and that means using popular search terms. But, too much can be very detrimental to your Google rankings.

Negative SEO

Some webmasters are guilty of negative SEO. That is, creating unnatural links to one of their competitors’ websites. This is something you need to know is wrong. You sabotage someone else’s website to make yours look better.

But, just like in life, you should be less concerned about your competitors and more focused on what you can do. You better invest your time in positive SEO tactics that will help your website in the long run.

Use invisible text

Have you ever been tempted to use invisible text to optimize your website pages? It’s something people do, including inserting keywords and making sure they’re not visible. It is believed that it can work and Google won’t know what you are doing. After all, you can’t see the text, can you?

Well, we can confirm that this is a risky SEO tactic that can really affect your website if you get caught. Just because a user visiting your site can’t see the text doesn’t mean Google has no idea. In fact, it’s not going to fly under the radar anymore.

Unnatural anchor text

We all know that link building is important. But, you need to be very careful when it comes to anchor text. In other words, you need to carefully craft the text you are going to use for your link. Otherwise, you could be in trouble. In particular, using unnatural anchor text will affect the user experience. They will have the impression that it is pushy and simply marketing. Also, if you keep using keywords as anchor text, that’s something Google doesn’t like.

Therefore, be sure to think about the anchor text. Yes, sometimes you can use keywords. But don’t do it every time or it will start to become noticeable and have negative results.