Birmingham, UK, April 14, 2022 (GLOBE NEWSWIRE) — In an effort to improve online visibility and increase viewership for the TCR UK Championship, a partnership has been struck with the agency specializing in search marketing and Woya Digital SEO.
The organizers are convinced that an increase in search engine rankings will not only generate an increase in the visibility of the championship, but will also bring benefits to sponsors, teams and drivers.
Woya Digital’s Chief Optimization Officer, Steve O’Brien, said: “Initially, due to my personal passion, Woya focused on motorsport as one of its key industries. Over the past six years, our team has worked on digital marketing projects across a range of championships, race teams and sponsors.
“This new partnership with TCR UK will allow our company to showcase its motorsport marketing capabilities at different levels and we hope it will help us take a commercial leap forward in all facets of the sport. “
The sentiment was echoed by TCR UK Championship Manager Stewart Lines: “As TCR UK continues to grow in size and reputation, establishing strategic partnerships with industry specialists is an important part of the development process. .
“The Woya team have shown real knowledge and understanding of motorsport. As such they have a proven track record of improving search engine rankings. We look forward to working with them this year to increase the visibility of the championship.
About TCR UK
TCR races are now held in over 30 countries. The concept was introduced to the UK in 2018 and has established itself as a competitive, top-level national motorsport championship attracting the best teams, talented drivers and more spectators than many other racing series. 2022 will see the TCR UK continue its trajectory, racing at major UK circuits with higher levels of PR exposure, bigger grids and closer races.
On Woya Digital SEO Agency
Founded in 2016, the digital marketing agency has a solid reputation in lead generation marketing. Now focused on search marketing and a self-proclaimed SEO agency, client campaigns are executed to high standards to deliver an ongoing legacy of web traffic and leads.
TCR UK Official Woya Digital Marketing Partner