It’s a Friday, and it falls at the end of the month. You were optimistic that the day ahead would be great until you heard a knock on your office door. It’s your secretary, and they’re about to give you the income report for the month.
From there, things went downhill: your website traffic is too low, an online presence is barely there, and your conversion rate has seen better days. And as a business owner, you know those numbers aren’t good.
You may be wondering where you went wrong. Well, to begin with, we know that all of those mentioned above are signs. Why? That you need to hire an SEO agency. If you’re not convinced, read on to learn more about these “signs.”
Signs you need to hire an SEO agency
- Low SEO knowledge base
A lack of understanding of SEO is the first sign that should prompt you to hire an SEO agency. SEO is complex to master, requiring time and effort to fully understand, and a general understanding of SEO can’t do much for you and your business.
Work with a SEO agency opens the door to a world of possibilities and gives your business the chance to grow. They are able to diagnose the problem as it relates to your SEO approach and provide a detailed solution.
- Your website is not generating any traffic.
You already have a perfect and functional website with an aesthetic design. Your website has a fantastic call to action for your page to generate sales. Several months have passed and you are still not seeing results from your website.
An SEO agency will give your website the exposure it needs and dramatically improve the amount of traffic directed to your website. This will help your brand stand out and gain more customers. They will conduct a thorough review of all your website features and implement necessary changes that can increase traffic.
- Online visibility or invisibility
Of all the signs that should prompt you to hire an SEO agency, your website’s visibility, or lack thereof, is probably the biggest reason. Because that’s the main point of having a website – to let potential customers know about your business.
It would be helpful for you to be visible to your customers to run a successful business. There’s no benefit to having a website if people can’t find it when they use a search engine. You need to rank high on Google and other search engines to gain visibility.
Using an SEO agency is probably the best way to make sure your website gets noticed by search engines and potential customers. SEO agents can guarantee that you will receive the necessary keywords to ensure visibility.
- You are not well ranked.
There is always a reason behind your decline in search engine rankings. For some business owners, it could be a glitch in the user interface or maybe a change in their keywords. They will continue to decipher the reason for the decline, but none of the solutions they offer seem to work.
If you find yourself in this position, it might be time to take advantage of the services of an SEO company. An SEO expert will help you identify why your site is ranking so poorly and suggest ways to improve your search engine rankings.
Hire an SEO agency with extensive industry knowledge and a deep understanding of your business to:
- Create a summary of your site and keyword performance
- Provide suggestions on how to target specific keywords that will convert
- Evaluate their recommendations based on whether or not they work
Do you already have a lot on your plate? You can always look for someone else to help you. And you would most likely prefer to focus on running your business and stop worrying about trivial issues.
SEO is essential for your business to grow, but you don’t have to let go of your responsibilities and spend too much time on it. You can always entrust the management of your SEO to a professional. And you can focus on other business matters that need your immediate attention.
Not getting the results you want?
After everything you’ve done to get better results, you still feel like you’re in a bottomless pit because you still haven’t gotten the results you want. It is also a telltale sign that you need to hire an SEO agency to help you. If you continue to do things independently, even with proof that you need to review your processes, you will surely be wasting valuable resources.
If your marketing investments are failing to provide measurable results and a definitive return on your investment, it’s time to get the help you need.
Google’s algorithm changes happen regularly and at a rapid pace. You need to keep up with these changes, but how can you? You have a busy schedule that comes with running your business.
Hiring an SEO expert will cross that off your list. An SEO agency will keep track of all the changes, and they can give you a full report of the changes each month and give feedback on how to improve your SEO.
- Difficulty in being competitive in the market
As a business owner, you know you will have competitors, so you need to gain a larger audience, increase your revenue, and keep growing. You need to be able to compete with people in your industry, unless you want your business to lead to stagnation.
One problem: you’re struggling to compete with your competitors, which is a sign for you to seek help from an SEO agency. An SEO expert will help you study your competitors – what they are doing – and provide you with ways to improve your business scheme.
Now that we’ve identified a few signs for you, it’s time to make a checklist. If you realize you’re encountering any of these signs during the process, it’s time to contact an SEO agency.
Or you can try Netbloom. Netbloom is a New Zealand-based SEO agency that helps small businesses and even start-ups with their SEO needs. Check them out via their website HERE, or send them an email.
This article is first published here.
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